AER

A.E.R, An Experience to Remember is a luxurious lounge in DIFC, consisting of a restaurant and bar. The lounge extends across a 20,000 st ft property, with a signature rooftop view of the Dubai skyline. The lounge is also home to Dubai’s longest bar at 100 ft. The restaurant serves a variety of world dishes while the bar serves a menu of classic and authentic blends, as well as housing a shisha artist. POP Communications have worked hand in hand with their marketing team to successfully launch the lounge through a massive event hosting over 200 people including media, influencers, and VIPs. Following the launch event, we have handled their communications in the UAE as well as their PR activities and cross-brand collaborations and activations.