Pretty Ballerinas

Celebrity-loved footwear brand, Pretty Ballerinas produces luxury, handmade ballet flats, pumps and other flat footwear to suit every style. Founded in 1918, the family-owned company combines their knowledge of comfortable shoes with their love of a timeless, chic style. POP Communications supported the launch of the Pretty Ballerinas social media channels for the UAE market, along with an influencer campaign for the launch of the Abu Dhabi store.