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![PR Agency]()
5 Reasons why PR is essential for small businesses
When you are starting up or running a small company, inevitably you will be assessing your budget to see where you should be allocating costs. “What costs are essential”, “Should we invest in advertising or is PR more suitable for our strategy?” are questions that you might be trying to answer. How about if…
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![Business needs PR and media management during this Global Crisis - PR Agency]()
Why your business needs PR and media management during this Global Crisis
As the world goes into lockdown there are many issues that businesses are facing. Having a strong relationship with the media, influencers and public through digital platforms is crucial for the survival of a company. At the cycle of supply and demand has rapidly changed and the digital space has heightened sensitivity to the communications…
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![communications during the COVID-19]()
How to handle communications during the COVID-19 crisis
The current global pandemic has taken the world by surprise. Drastic actions are being taken at an extremely rapid pace. To handle these unprecedented times, a reaction is required for all sectors to give clear, concise and fast-paced communications. More than ever, people are turning to social media and to news sites for consistent news…
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![PR agency for Expo 2020]()
PR agency for Expo 2020
Back in 2013, The UAE celebrated a big win when it was announced that Dubai would be hosting the World Expo2020, setting a record as the first country in the Middle East to do so. Over a period of six months, the event will be bursting to the brim with innovation and inspiration, bringing in…
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![Lana Marks]()
Lana Marks Arrives in Dubai
Luxury Accessory Brand, Lana Marks, Opens Flagship store at Atlantis Hotel For over 25 years, the Lana Marks brand has been synonymous with unsurpassed luxury products and a stylish and discerning portfolio of celebrity clientele, including Diana, Princess of Wales, Angelina Jolie, Sarah Jessica Parker, Helen Mirren, Kate Winslet and Charlize Theron. Launching at…
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![Influencer marketing in Dubai, Abu Dhabi United Arab Emirates]()
Why you need to hire an Influencer Marketing Agency in Dubai
Did you know that 71 percent of Dubai residents between the ages of 18 to 40 make decisions based on what social media influencers and bloggers are recommending on their platforms? This was the result of a research carried out by BPG Cohn & Wolfe with YouGov. When it comes to shopping, eating out and their beauty…
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![Beauty pr agency dubai]()
Why does your brand need influencers ?
This is 2017, if influencer marketing isn’t part of your brand strategy, you need to step up your game or hire a PR Agency to help you keep up with evolving marketing trends. The United Arab Emirates is considered the business hub of the Middle East and businesses are popping up left and right every…
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![PR for business]()
Why you need a PR Agency in the United Arab Emirates
‘Ad campaigns are necessary for competition. But good PR educates people; that’s all it is.’ – Steve Jobs, CEO Apple Inc. In an ever-changing market landscape, Public Relations has started to take a byline in business functions (especially those located in Dubai and Abu Dhabi) with marketing budgets decreasing year on year within the Middle…
