Fitness PR Agency Archives – POP Communications

6 Sought-After Traits by Dubai PR Agencies

If the past year has taught us anything, no job is set in stone. The time may have come to let go of lost prospects and open up to new opportunities. Don’t feel bad if you didn’t study a new language in lockdown or learn how to juggle or bake. You may be able to…

April 13, 2021

4 Fundamentals for a Positive, Productive Workplace

We spend a large portion of our lives at work, therefore it’s vital that we are happy to get up and go! Studies on the link between employee welfare and productivity show that a happy workforce is a much more productive one. Whilst a high-pressure environment may yield some initial results, it is not sustainable…

March 8, 2021

4 Changes to the Beauty Industry During the Global Pandemic

If you belong to a beauty PR agency and you represent brands, your marketing strategy will likely have changed in accordance with recent trends. The impact of the Covid-19 pandemic on the beauty industry was massive. But the industry only ever adapts. Here are 4 trends that emerged during our life in lockdown and are…

February 25, 2021

Fake News: How the PR Pros Cut Through the Noise

There’s no doubt you’ve heard of hashtag fake news. It’s a phenomenon that poses a threat to brand reputation as people are not questioning the content they consume. HOW DOES IT SPREAD? • Consuming news in a few clicks The expansion of social media has paved the way for a whole host of misinformation. The…

February 18, 2021

WHAT IS CLUBHOUSE AND HOW CAN YOU USE IT TO GROW YOUR BUSINESS?

In case you haven’t heard, Clubhouse is the latest social app on the scene attracting business people, PR professionals and entrepreneurs. WHAT IS IT? It’s an audio-based platform in which users can listen to or host live conversations. These interactions happen in audio chat rooms and range from podcast-style talks to seminars and conferences. The…

February 15, 2021

The Productive Power Of The To-Do List

When it comes to work routines in this current season, some of your normal habits might have changed. Levels of productivity have been constantly changing along with the turbulence of the recent months. However, our top and most important piece of advice to achieve ultimate productivity levels is to MAINTAIN YOUR TO-DO LIST. All…

July 15, 2020

4 Steps To Create A Successful PR Plan For Your Business

Planning a strategy is necessary in every aspect of business, this is equally important when creating a PR plan. Whether looking at the month, quarter or year, there are steps to follow in order to develop a well-structured and carefully thought-through plan. A PR plan should map out the strategy and activities that will…

July 11, 2020

Why Healthcare business needs a PR Agency in 2020

Here’s why your Healthcare business needs a PR Agency in 2020

This important season for the healthcare industry has proven the need for clear and consistent communication with the media and the general public. For businesses in the healthcare industry, PR is exceptionally important for the communicational value they provide. Rather than relying on an internal team, a PR agency is expertly trained and well-connected to…

May 12, 2020

5 Reasons why PR is essential for small businesses

When you are starting up or running a small company, inevitably you will be assessing your budget to see where you should be allocating costs. “What costs are essential”, “Should we invest in advertising or is PR more suitable for our strategy?” are questions that you might be trying to answer. How about if…

April 26, 2020

Why your business needs PR and media management during this Global Crisis

As the world goes into lockdown there are many issues that businesses are facing. Having a strong relationship with the media, influencers and public through digital platforms is crucial for the survival of a company. At the cycle of supply and demand has rapidly changed and the digital space has heightened sensitivity to the communications…

March 26, 2020