What’s Popping?
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A Whimsical Touch Of Podcast For PR
The media landscape is constantly evolving and so are the tools for an effective PR. Aside from the viable press releases, trade publications, and events, another flourishing platform for any PR Agency to use is Podcast. You’ve surely heard of it and now, it is actively making itself pop in the world of media. Today,…
June 17, 2021 -
HERE’S HOW PR AGENCIES CAN CONTRIBUTE TO THE SUCCESS OF DUBAI EXPO 2020
November 27, 2013, marks another huge milestone for the UAE as Dubai- “The city of future” was elected to be the host country for the World Expo 2020. This momentous event is expected to bring together more than 180 countries and attracting millions of international audiences who are eager to be part of the 6-month…
June 7, 2021 -
HOW TO KEEP UP WITH INSTAGRAM’S NEW ‘HIDE LIKES’ UPDATE
Have you felt the hesitation whenever you plan on posting some of your unforgettable memories during a trip? Or worried that only a few will like and so ceasing your plan until you get the courage to post? Well, Instagram now got you covered! This generation has been deeply ingrained with numerous social media platforms…
June 2, 2021 -
6 Sought-After Traits by Dubai PR Agencies
If the past year has taught us anything, no job is set in stone. The time may have come to let go of lost prospects and open up to new opportunities. Don’t feel bad if you didn’t study a new language in lockdown or learn how to juggle or bake. You may be able to…
April 13, 2021 -
4 Fundamentals for a Positive, Productive Workplace
We spend a large portion of our lives at work, therefore it’s vital that we are happy to get up and go! Studies on the link between employee welfare and productivity show that a happy workforce is a much more productive one. Whilst a high-pressure environment may yield some initial results, it is not sustainable…
March 8, 2021 -
4 Ways to Use PR to Stimulate Restaurant Growth
For restauranteurs, staying ahead of the curve in the current climate has become somewhat challenging. Whilst safety concerns dominate the space, it’s important not to get lost in a sea of announcements on hygiene. A restaurant PR agency can be utilized to tell your restaurant’s story and attract customers. The thing is, everyone needs to…
March 4, 2021 -
4 Changes to the Beauty Industry During the Global Pandemic
If you belong to a beauty PR agency and you represent brands, your marketing strategy will likely have changed in accordance with recent trends. The impact of the Covid-19 pandemic on the beauty industry was massive. But the industry only ever adapts. Here are 4 trends that emerged during our life in lockdown and are…
February 25, 2021 -
5 Reasons: Why Influencer Marketing Is Here To Stay?
Gone are the days where brand endorsements are exclusive to celebrities! Now we can look to the girl next door, the gamer guy or even our friend to see what’s poppin’! WHAT IS INFLUENCER MARKETING? It’s a tool that uses creators on social media platforms to advocate for a brand or service. These creators have…
February 21, 2021 -
Fake News: How the PR Pros Cut Through the Noise
There’s no doubt you’ve heard of hashtag fake news. It’s a phenomenon that poses a threat to brand reputation as people are not questioning the content they consume. HOW DOES IT SPREAD? • Consuming news in a few clicks The expansion of social media has paved the way for a whole host of misinformation. The…
February 18, 2021 -
WHAT IS CLUBHOUSE AND HOW CAN YOU USE IT TO GROW YOUR BUSINESS?
In case you haven’t heard, Clubhouse is the latest social app on the scene attracting business people, PR professionals and entrepreneurs. WHAT IS IT? It’s an audio-based platform in which users can listen to or host live conversations. These interactions happen in audio chat rooms and range from podcast-style talks to seminars and conferences. The…
February 15, 2021